Toronto International Film Festival:
TIFF Live from Yonge-Dundas Square
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Folded poster, Agenda and Postcards
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A dynamic identity for TIFF's live programming on Yonge-Dundas Square. The folded poster acts a complete information packet highlighting the main features of the event, a complete daily agenda, and a bold poster announcing their presence in the city. The overall concept of the work was based on a illustrated poster from Fritz Lang's film "Metropolis" with the goal of pulling it into a Toronto context. In this way, the centrality of the large-scale urban event was highlighted. Illustration by Yarek Waszul.
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